Google and Meta, properly structured
Single-keyword themes, negative keywords from day one, and ad creative tested weekly — not set-and-forget.
Service · Paid Ads & Tracking
Paid ads that book jobs, not just clicks.
Most service businesses burn ad budget on clicks that never get a follow-up. We run Google and Meta with tracking wired to booked calls, so you know cost per booked job — not cost per click.
- Controlled budget, no spray
- Tracked to booked revenue
- Lead quality scored weekly
No obligation · Actionable plan · 14-day guarantee
No setup fees Launch within days 14-day guarantee UK · US hours You own everything
What you get
Everything your paid ads & tracking should do — but probably doesn't.
Tracking to booked, not just lead
Call tracking, form source attribution, and calendar outcomes wired so you see cost per booked appointment, not vanity clicks.
Landing pages that convert paid traffic
One purpose, one action. No nav distraction, no slow theme. Built for the ad's promise.
Retargeting that harvests intent
Visitors who didn't book see follow-up creative until they book or opt out — cheap bookings from warm traffic.
Lead quality feedback loop
We score lead quality with you weekly and tune keywords and exclusions so budget shifts to what actually books.
Budget you control
Start small, prove cost per booked job, then scale. No bloated spend before the tracking is trusted.
→ Cost per booked job visible within 2 weeks
→ Retargeting at 1/3 cost of cold clicks
→ Budget scaled only after proof
How we ship it
From first call to working system in weeks, not quarters.
01
Audit traffic and tracking
Where budget goes today, what gets tracked, and where leads silently die.
02
Wire the measurement
Landing pages, call tracking, and source attribution fixed before ads scale.
03
Launch controlled
Tight keyword sets, capped budgets, and creative variants tested from day one.
04
Review bookings, not clicks
Weekly booked-job review — move budget to winners, kill what doesn't book.
Paid Ads & Tracking — FAQ
Straight answers.
What budget should I start with?+
Most service businesses start at £800–£2,000/mo for Google, then add Meta once tracking is proven. We will size it from your ticket value and current close rate.
Do you handle the ad accounts?+
We build and manage inside your accounts. You own the accounts, audiences, and data. No agency holding your assets hostage.
How fast do I see results?+
Leads in days, booked jobs reliably in 1–2 weeks once tracking and follow-up are wired. Real optimisation needs 4–6 weeks of booked-job data.
Do you do TikTok or other platforms?+
For most local services, Google and Meta cover 90% of intent. We add TikTok only when ticket value and creative support it.
Will you work with my current agency?+
Yes if roles are clear. We often handle tracking and landing pages while the media buyer runs the accounts — whatever ships the booked job.
Explore other services
