Growth Notes
Practical notes on growth for service businesses.
Channel-by-channel advice on SEO, paid ads, CRM systems and content for UK and US service businesses. No fluff, no vague frameworks, just what actually works.
Get My Growth System MapThe UK service business lead generation stack that actually works in 2026
A channel-by-channel playbook for UK trades, clinics and home service teams that want more booked jobs without throwing more money at ads.
What a CRM implementation actually costs a small business in 2026
Setup fees, monthly licences, integration costs and the hidden labour that pushes a CRM project past its original budget.
The local SEO checklist every UK small business should run once a quarter
A repeatable 14-point audit of your Google Business Profile, NAP consistency, reviews, on-page signals and citations that compounds over time.
Custom CRM vs Salesforce or HubSpot: when a real business should build
The honest decision framework for service businesses with 50 to 500 active leads per month. When the SaaS tax is worth paying, and when it is not.
The paid ads readiness checklist every service business should pass before spending a pound
Offer, tracking, landing page, follow-up and budget control — the five pieces that have to exist before ad spend scales without burning cash.